Mark is a veteran when it comes to church communications. I met him in Atlanta for an church entrepreneur mastermind and quickly realized he has done a lot, and in a bunch of different areas.
Here is a link to the ebook he mentions in the interview as well as his company VideoAnnouncements.tv. As he mentioned in the interview, right now is the perfect time in the cycle to get going with video announcements.
Click the picture below for this great resource for pastors: